Covering more of the bike and rider than at any other time in its World Tour sponsorship history, Bontrager is proud to showcase its world class line of wheels, components, apparel, shoes and helmets through Trek Factory Racing. Bontrager will outfit the bikes and riders with products readily available today, while continually developing new products that meet the demands of the team’s discerning riders.  

In World Tour racing, it is hard to think of anything more important than high performance wheels. Lightweight and durable, aerodynamic and agile, there is not a wheel available today that can beat the competitive advantage of Bontrager Aeolus D3 wheels. Offered in four distinct depths, the carbon D3 wind tunnel-developed shape proves that a shallower depth  can outperform deeper rims. From sprinting and climbing to cobbles and time trials, Bontrager’s Aeolus D3 wheels will be a distinct advantage in the peloton.    

Bontrager may be a newer brand to cycling apparel, but they’ve wasted no time becoming serious players. Becoming Trek Factory Racing’s apparel sponsor is the greatest milestone to date. From baselayers and shoe covers to gloves and bibs, Bontrager will outfit every rider with every garment needed for competition. A selection of key garments will also be offered under the Race Shop Limited label, which will allow riders and fans to wear the exact same garment that team riders choose.

Trek Factory Racing riders will protect their heads with Bontrager helmets. Introduced recently as the brand’s lightest helmet, the all-new Velocis helmet will be the rider’s choice for the hottest days, ensuring versatility with its innovative, integrated, removable NeoVisor. For inclimate weather, riders will inevitably wear the Race Shop Limited Velocis AW. Using the same headform and fit system, the “all weather” Velocis will allow familiar comfort without any front-facing ventilation to keep riders warmer and drier. Offered only in Europe and in limited quantities, the Velocis AW is one of many Race Shop Limited items developed specifically for team riders.

Bontrager returns to team footwear sponsorship with Trek Factory Racing. Critically acclaimed, Bontrager shoes have provided countless podium appearances to date, and team riders will have their choice of the RXL shoe for all-day comfort with a versatile last, or the XXX model as the lightest, stiffest shoe available .  

The saddle is arguably one of the most intimate choices a cyclist can make, and Bontrager’s extensive lineup of inForm BioDynamic saddles will ensure that riders receive the right saddle for the riding posture, as well as a width and shape that meets their unique demands.  

After receiving personal fit evaluations using the Trek Precision Fit process, riders will have their bikes calibrated by Bontrager with stems, seatposts and handlebars and finished off with the right Bontrager bar tape and cage. Earning its reputation for strength and durability with its components, Trek Factory Racing will benfit from years of Bontrager innovation that ensures every race will be better than the last.